Privacy Policy

Personal Information

We collect personal information that you voluntarily provide to us when you register for an account, place an order, subscribe to marketing communications, contact us, or participate in surveys or promotions.

• Contact Information: Name, email address, U.S. shipping address, billing address, and phone number.
• Account Information: Username, password, and account preferences.
• Payment Information: Credit card details and bank account information, processed securely through our payment processors.
• Professional Information: Laboratory affiliation, institution name, and research credentials as required for verification purposes.
• Purchase History: Products purchased, order dates, and shopping patterns.
• Communications: Messages, inquiries, or feedback you send to us.

Automatically Collected Information

When you visit our website, we automatically collect certain information about your device and browsing behavior.

• Log Data: IP address, browser type, Internet Service Provider, date and time stamp, referring or exit pages, and number of clicks.
• Device Information: Hardware model, operating system, and unique device identifiers.
• Usage Data: Pages viewed, time spent on pages, links clicked, and other actions taken on our site.

We use this information to analyze trends, administer the site, track user movement, gather demographic information, and improve our services.

We use the information we collect for these purposes:

• Order Processing: To process and fulfill orders, including payment processing, shipping, and customer service.
• Account Management: To create and manage accounts, provide customer support, and respond to inquiries.
• Verification: To verify laboratory or institutional affiliation as required by our Terms and Conditions for research-only product sales.
• Communication: To send order confirmations, shipping notifications, and other transactional emails.
• Marketing: To send promotional emails, newsletters, and special offers. You can opt out at any time.
• Personalization: To provide a shopping experience based on preferences and purchase history.
• Security: To detect, prevent, and address fraud, security issues, and technical problems.
• Legal Compliance: To comply with applicable laws, regulations, and legal processes.
• Business Operations: To analyze site usage, improve our website, products, and services, and develop new offerings.
• Restricted Sales: To maintain our internal banned database to prevent misuse of our products and ensure compliance with research-only restrictions.

What Are Cookies?

Cookies are small text files stored on your device that help us provide and improve our services. We use cookies and similar tracking technologies to track activity on our website and store certain information.

Types of Cookies We Use

• Essential Cookies: Required for the website to function properly, including shopping cart functionality and secure login.
• Preference Cookies: Remember settings and preferences for a better user experience.
• Analytics Cookies: Help us understand how visitors interact with the website by collecting and reporting information anonymously.
• Marketing Cookies: Track browsing habits to provide relevant promotional content when marketing tools are configured.

Cookie Management

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. If you do not accept cookies, you may not be able to use some portions of the website, including shopping cart and checkout functions.

For more information about managing cookies, review the help documentation for your specific browser.

We do not sell, rent, or loan your personal information to third parties. We may share your information only in the following circumstances.

Service Providers

We may share your information with third-party service providers who perform services on our behalf.

• Payment processors, including credit card and ACH/e-check processors.
• Shipping and fulfillment companies.
• Email service providers.
• Web hosting, infrastructure, and security services.
• Analytics providers.
• Customer service platforms.

These service providers are contractually obligated to use your information only as necessary to provide services to us and are prohibited from using your information for their own purposes.

Legal Requirements

We may disclose your information if required by law or in response to valid requests by public authorities, including to:

• Comply with legal obligations, court orders, or government requests.
• Enforce our Terms and Conditions and other agreements.
• Protect the rights, property, or safety of Pattern, our customers, or others.
• Detect, prevent, or address fraud, security, or technical issues.

Business Transfers

In the event of a merger, acquisition, reorganization, bankruptcy, or sale of assets, your information may be transferred as part of that transaction. We will notify you via email and/or prominent notice on our website of any change in ownership or uses of your personal information.

With Your Consent

We may share your information for any other purpose with your explicit consent.

We take the security of your personal information seriously and implement industry-standard security measures to protect it.

• SSL/TLS Encryption: Data transmitted between your browser and our servers is encrypted using SSL/TLS technology.
• Secure Payment Processing: Payment information is processed through PCI-DSS compliant payment processors and is never stored on our servers.
• Access Controls: Personal information is accessible only to authorized personnel who need it to perform their job functions.
• Regular Security Audits: We regularly review and update security practices to protect against unauthorized access.

No method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

• Account Information: Retained for as long as your account remains active or as needed to provide services.
• Purchase History: Retained indefinitely for business records, customer service, and legal compliance purposes.
• Communications: Retained for customer service and legal compliance purposes.
• Marketing Data: Retained until you unsubscribe or request deletion.
• Banned Database Records: Retained indefinitely to prevent misuse of our products.

When we no longer need your information, we will securely delete or anonymize it in accordance with our data retention policies and applicable law.

You have certain rights regarding your personal information.

Access and Correction

You can access, review, and update account information by logging into your account. If you need assistance accessing or correcting your information, contact us at reilly@pattern.store.

Data Portability

You have the right to request a copy of the personal information we hold about you in a structured, commonly used, and machine-readable format.

Deletion

You can request that we delete your personal information, subject to exceptions such as information we are required to retain for legal, security, or fraud prevention purposes. Deletion requests may impact our ability to provide services to you.

Marketing Communications

• Clicking the "unsubscribe" link in any promotional email.
• Contacting us at reilly@pattern.store.
• Updating your email preferences in your account settings.

Even if you opt out of promotional emails, we will still send transactional emails related to your orders and account.

Do Not Track

Some browsers include a Do Not Track feature that signals to websites that you do not want online activity tracked. Our website does not currently respond to Do Not Track signals.

Exercising Your Rights

To exercise any of these rights, contact reilly@pattern.store. We will respond within 30 days and may need to verify your identity before processing your request.

Our website may contain links to third-party websites, plugins, or applications. We are not responsible for the privacy practices of these third parties. We encourage you to read the privacy policies of any third-party sites you visit.

We may use infrastructure, analytics, checkout, payment, email, and fulfillment providers as described in this policy. We do not sell your personal information, and we do not authorize service providers to use it for their own unrelated purposes.

Our website and services are not intended for individuals under the age of 21. We do not knowingly collect personal information from anyone under 21 years of age. If you are under 21, please do not use our website or provide information to us.

If we learn that we have collected personal information from someone under 21, we will delete that information immediately. If you believe we have collected information from someone under 21, contact reilly@pattern.store.

Pattern currently sells and ships only within the United States. If you are located outside the United States, do not place an order through the website.

Personal information is processed to operate this U.S. storefront, fulfill U.S. orders, maintain restricted research-use sales controls, and support the service providers described in this policy.

Depending on where you live, including if you are a California resident, you may have additional rights under U.S. state privacy laws such as the California Consumer Privacy Act, as amended by the California Privacy Rights Act.

Right to Know

• Categories of personal information collected.
• Sources from which the information was collected.
• Business or commercial purpose for collecting the information.
• Categories of third parties with whom we share the information.
• Specific pieces of personal information collected.

Right to Delete

You have the right to request deletion of your personal information, subject to certain exceptions.

Right to Correct

You have the right to request correction of inaccurate personal information that we maintain about you.

Right to Opt Out of Sale or Sharing

We do not sell your personal information to third parties or share it for cross-context behavioral advertising.

Right to Limit Sensitive Information

You may request limits on use or disclosure of sensitive personal information where that right applies. We use sensitive information only for the business, compliance, and security purposes described in this policy.

Right to Non-Discrimination

We will not discriminate against you for exercising any of your applicable privacy rights.

Exercising State Privacy Rights

To exercise applicable state privacy rights, contact reilly@pattern.store. We will verify your identity before processing your request and respond within the timeframe required by applicable law.

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make changes, we will update the Last Updated date, post the revised policy on our website, and notify you by email if the changes are material and we have your email address.

Your continued use of our website after any changes to this Privacy Policy constitutes your acceptance of the revised policy. We encourage you to review this Privacy Policy periodically.

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us.

We will respond to your inquiry within 30 days.